Bruce Nauman deals with the big questions of life, in the words of his 1983 neon: “Life, Death, Love, Hate, Pleasure, and Pain”. Nauman's work focuses on the essential elements of the human experience including identity. His more early light series are grappled with the semiotics of body, identity, word games, neons and figurative language. My name as though it were written on the surface of the moon (1968), addresses the name in relation to identity while at the same time challenging the value placed on an artist’s signature. Nauman draws an acute analogy with the manner in which the artist's role and identity has similarly been misconstrued and romanticized.
My Name as though it were written accross
the surface of the moon, 1968
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